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In the late 1990s, Verona Pooth became a German advertising icon with commercials for brands like Iglo, Schwartau, and the directory assistance number 11880. In the OMR Podcast, she shares how the legendary catchphrase "Da werden Sie geholfen" ("There you will be helped") came about, how she achieved a Gold Record despite having no singing talent, and why working as a model at a young age taught her to quickly develop people skills.